Monday, April 15, 2013

week - 8



Islington College is a large institution for BBA and IT studies in Nepal. It is one of best colleges in the country affiliated with the Islington College, U.K that is ethnically diverse.
The list of competitors for Islington College, Kathmandu would be :
  • Kings College 
  • The British College
  • Lord Buddha College
  • Lincoln College
  • Campion College
  • Apex College
  • Little Angels College
  • K.U
  • Ace College 

    The key success factors for the Islington College are listed below :


  • Technology                            
    Since it is an IT college with BBA courses, it uses good technology that is updated. Expertise is given to the technology with WIFI for the students to work on their assignments and various other course related tasks.
    Marketing
    The college has a good marketing strategy. It is fast and attractive styling with clever advertising.
    Skills
    The lecturers as well as everyone related to the guidance of the students are very skilled in their particular field of expertise. When hiring staff, college makes it a must to check the qualification as well as the abilities well enough to satisfy the service consumers.
    Organizational capability
    The college has an ability to adapt to the changing trends and needs of the students providing them best of the opportunities. They have superior ability to employ internet to conduct the study oriented work. The college has good experience and knowledge about managing the students, lecturers, staffs as well as the managerial system of the college.
    Competitive capabilities
    Courses are completed in 3 years and this is only provided in Islington College. The courses are more practical compared to any other colleges with extra knowledge provided by the lecturers and the management. The courses prepare the students to explore further in the related field of expertise they choose to pursue their career and develop the strategic, personal and educational skills rather than only the theoretical knowledge.
    Facilities
    The college has computer labs, good internet facilities, spacious classroom well equipped with projectors, computers, speakers, comfortable seats and pleasant environment.
    Other types
    They have good affiliation with practical opportunities to learn more. The students get more chances to grow in terms of knowledge as well as to be competitive and be more practical about the course they choose to enroll in. it is at a convenient location with very good facilities and pleasant environment.


    Here is the porter’s five forces model for Islington College :
     


    Competition
    Since, Islington College is an educational institution, there are number of other colleges that has competitive rivalry with this particular college. The list above shows the competition of the Islington College in terms of quality education, facilities, courses, time frame and cost.

    Suppliers
    Here, in the case of Islington College the suppliers will be the London Metropolitan University and the power of supplier is the power of London Metropolitan University as it has the power to cancel or continue the contract with Islington College. This creates a very high bargaining power of supplier as the cost of transferring the affiliation to other universities is very difficult and costly.

    Buyers
    The colleges have very less interaction once the colleges are affiliated with different international universities and it is also very difficult to do the credit transfers in other colleges of the same country. Different universities have different validity and this can cause problems in credit transfers that gives very less power for the students/buyers so the colleges with unique affiliation can charge high prices and enjoy monopoly. 

    Substitutes
    There are various colleges that provide similar type of education with international degree as well as low cost compared to Islington College. This makes them the other substitute for the customers if the comparative advantage for the College is very low. If there is another college with preferably good facilities, low cost and same course structure then it is obvious that the customers (students) are more willing to study there. The substitutes in terms of Islington College would be the Kings College with comparatively lower costs, three year course models as well as good internet facilities.

    Threat of new entrant
     In Nepal the number of colleges that provides the courses are increasing rapidly. Here, it is just a matter of good connections and reliable investors with good facilities and the colleges will become a hit in terms of marketing as well as profit. Indeed it is convenient to open a college with similar approaches and also with lower costs and this can become a problem as the new entrant barriers are very less for this industry.


    Now the strategic grouping for Islington College is given here.

    QUALITY
     
    COST ( This would be the cost and quality graph. The x-axis is the cost and the y axis is the quality.)


    Now, let us map the group.








    Here,

    Islington College =


     
    Kings College =




     


    Lord Buddha=





     
    Lincoln College=






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